Maison Michel unveils the second act of its The Iconics campaign, a celebration of its timeless
pieces.


A hat is not merely worn — it is embodied. Sometimes bold, sometimes discreet, it becomes
the reflection of a multifaceted personality. Through this campaign, Maison Michel thoughtfully
explores the many ways of being, revealing oneself, and asserting one’s identity.


The Iconics – Act II illustrates this diversity with a nuanced approach: one person, several hats,
multiple signatures.
A sense of style to be expressed on every occasion, shaped by the
moment, the mood, or the desire to reveal a different facet of oneself.


The Iconics embody the very essence of Maison Michel: the art of wearing, the freedom of
style, and a quietly confident elegance.

